Just who is the Ad Tier Master?

The ‘Ad Tier Master’ is a collection of industry professionals who are dedicate to fighting the crime of accepting the information status quo.

For too long many of us in the industry have cowered in front of our technological and content spewing overlords. Accepting the scraps (top ten lists if you’re lucky) of information thrown our way. Relying on ‘surveys’ and individual endeavours to make sense of a world we all helped create in in the first place.

We say no more!

So from our base, embedded deep in media land, we vow to fight the good fight against the information blackout, determined to see data daylight, or die trying.